Discover and define the right local touch points to seed and elevate your brand at the earliest inception.
Culture Blueprint Marketing is a detailed piece of work with cultural & geographical blueprints embedded, these being intimate intelligence on what resonates with these most culturally influential communities of people, globally.
Create and nurture sincere relationships at a grassroots level.
A specialist service, Culture Blueprints are a best-kept secret among brands wanting authenticity. Access behind-the-scenes intel —know where the action really is and not just where the internet says it is; I have a collection of 40+ global Blueprints from Hawaii to Jakarta or request a new blueprint for any city on the planet.
Culture Blueprints complement Culture Programs—embed your program at a local level. Choose strategic neighbourhoods to create best practice, case studies or test concepts within a consciously curated test market or audience.
Culture Blueprints are especially useful if you are launching into a new market or need a local refresh or reboot.
Culture Blueprints have helped launched Reyka Vodka into South Korea and formed the backbone of Sailor Jerry's Culture Program in 45 countries.
Still unsure which service is right for you?
Start with a Brand Help Hotline, and we'll take it from there.
The price is redeemable against any future booking.