Ideas Make Manifestos
brand development by sarah feeney
TARIFF STRUCTURE
No contracts, retainer fees or red tape—a simple and transparent shopping list of services.
I work with brands at all stages of their evolution.
Book a single service to fill a gap in thinking or to fulfil the need for industry-recognised tools, plans and presentations.
Ideally, start with a Brand Book. An essential piece of work at any stage of your brand's development but especially useful at the start or for those who need to post-rationalise and formalise a brand that's already grown organically.
If you're ready to expand the business and recruit additional resources, stakeholders and third partner agencies, invest in brand work now; before expanding —ensure your brand is consistent, aligned, distinct and clear —get the most out of your working relationships and budget.
Not sure which service will help you realise your brand ambitions?
Start with a Brand Hotline, and we'll take it from there.
£300 per hour
Redeemable against all subsequent service bookings over £1k
Held online
The cost of a Brand Workshop is included in the cost of a Brand Book and is held at a location of your choice or online.
3. Brand Books
Prices start at 3.5k
Items delivered:
What Is Happening?
The Opportunity
Audience Overview
Consumer Insight
THE BRAND:
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Essence
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Purpose
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Mission
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Vision
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Perception
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Values
Brand personality
Guiding principles
Tone of voice
Includes:
1 x Brand Workshop
2 x 30-minute check-ins
One round of edits
Does not include:
Picture pulls
Design work
Presentations —work delivered as a Google Word doc.
4. Content Strategy Marketing:
£tbd —price includes a 3-hour Brand Laboratory Workshop
Strategy activation and management available on a monthly retainer
£tbd —price is for a set number of items and includes a Brand Workshop
6. Culture Programs:
Cultural Capital £ —bespoke price
Culture Blueprint Marketing: £ —set price per blueprint
*Prices are exclusive of any expenses, to be agreed upon in advance.