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What's my favourite day in the Sweet Gwendoline French Gin calendar?

It's today — 19. 01. 2024


It’s International Fetish Day.


It’s the day we really get to crunch into some of “John Willie's” work and his desire for particular objects.


—but we're all intimately involved with desiring particular objects.


John Willie knew first-hand that SKY-HIGH STILETTOS are charged with erotic appeal among enthusiasts.


Alongside his wife, muse, and inspiration, Holly Anna Faram, he belonged to a clandestine community of enthusiasts with a richly diverse and liberal view on consensual erotic pleasures.


With pen and lens, John Willie set about realising a fetish-inspired magazine to provide them with a resource to savour consensual pleasures in their "own sweet way", as he would often write.


He called his fashion magazine BIZARRE and published his illustrations, Stiletto designs, photography, articles and letters from readers at irregular intervals from 1945 to 1957.


Between its covers, John Willie buttoned up ideas of the fetish aesthetic.


Today, John Willie is feted as a visionary artist, his work influencing creatives throughout the visual arts, fashion, performance, and...

...our Sweet Gwendoline French Gin!


High Heels for Happiness!


As always, ideas were brought to life by Nick Paparone at New Good Design.



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If you’re a fellow founder, entrepreneur, head of marketing, business owner, etc., and you like what you see on Sweet Gwendoline French Gin's socials, CONNECT, drop me a message.


We take care of all our social media and love to help with strategy or creating content. 🔗



🍸✨⛓️🫦🖤


Sweet Gwendoline French Gin is deliciously mischievous and infused with French fig, botanicals and finished with white wine.

We're available in cocktail bars and bottle shops across the US 🇺🇸 and ship to 32 States.

Our brand aesthetic is based on the provocative artwork of "John Willie".

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