Nov 8, 20231 min
Updated: Dec 13, 2023
When “Petit Mort” magazine approached Sweet Gwendoline French Gin to be involved in a shoot with dominatrix “Mistress Iris” in Paris, France, we all knew the idea went together like oysters and martinis🍸🦪 🇫🇷
Our gin is from the South of France, infused with French fig and botanicals and our brand aesthetic is based on mid-century fetish illustrator “John Willie” and his publishing project Bizarre Magazine 📚
We celebrated the launch at "Madame X" in Manhattan with Gin and Tonics, a Corpse Reviver and, of course, our “Provocateur” martini ✨
The magazine secured great placement and visibility for Sweet Gwendoline French Gin.
Between its pages, expect to see:
A double-page spread for Sweet Gwendoline French Gin
Bottle placement on the back page
Bottle inclusion within the shoot with Mistress Iris (124k followers)
Alongside:
Social media coverage amplified by the magazine's partners
👀 Eyeballs in key cities the magazine is distributed in:
New York
Los Angeles
Chicago
“The Tyranny of Choice” cover story; a Sweet Gwendoline French Gin partnership with Petit Mort magazine.
📸 Penelope Dario
🎨 Creative direction: Dominatrix Iris
💄 Styling: Dwaine Hill
🎤 Interview: Eva Young
✏ Title design: Paul Glover
Featured brands: Agent Provocateur, Emilia Genova Couture, Maison Alaïa, Stockroom Design, Atsuko Kudo, LIBIDEX LTD, Jimmy Choo, Kaittitude.
🍸✨⛓️🫦🖤
Sweet Gwendoline French Gin is deliciously mischievous and infused with French fig, botanicals and finished with white wine.
We're available in cocktail bars and bottle shops across the US 🇺🇸 and ship to 32 States.
Our brand aesthetic is based on mid-century fetish artist “John Willie”.
Read more about the benefits of bringing culture and creativity into your brand —and how to do it— at the button below.